Marketing Education
Duncan Buchanan has delivered high quality educational outcomes at both the undergraduate and post-graduate levels for over 25 years. Specialising in:
- Market Research
- Business Marketing
- Services Marketing
- Consumer Behaviour
- Marketing Planning
- Strategic Marketing
- Global Marketing
- Brand Management
- Marketing Communication
His standout achievements include successfully delivering and coordinating various masters level marketing units at Swinburne University. In addition, Duncan has also taught marketing at RMIT University, La Trobe University, and Deakin University (current).
Duncan regularly uses his industry knowledge and experience to bring real world marketing examples into the teaching and training environment. This was greatly appreciated by the masters students at the time. Especially those who were already in marketing management positions in business, and who needed these examples to help them apply what they learned back into their own work situation.
Duncan Buchanan is currently available to teach into Executive Masters of Marketing and MBA programs.
Please contact him with your enquiries.
Our Marketing Planning Template:
Examples of his teaching material:
Basics of Quantitative Research
Basics of Qualitative Research
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